#brand promotion

#brand promotion

TechCrunch Disrupt 2024 offers brands a last chance to host after-hours Side Events to enhance visibility and connect with attendees. [ more ]

Host a Side Event during TechCrunch Disrupt 2024 to engage with thousands of tech attendees and maximize brand exposure.

The application is free, and your event will be promoted extensively to the Disrupt audience. [ more ]

College student ambassador programs are effective marketing strategies for brands targeting the university demographic. [ more ]

Wonderful has launched its first out-of-home marketing campaign in 15 years to promote its new no-shell pistachio packs, emphasizing snacking on-the-go. [ more ]

Ralph Lauren celebrates the U.S. Olympic team at a Paris party during the Olympics, leveraging the event to showcase its Olympic collections. [ more ]

Generic category marketing campaigns can be highly impactful, promoting the interests of multiple organizations within a fragmented product category.

Membership-based industry associations can leverage generic marketing strategies to educate consumers, establish values, and dispel myths about a product category. [ more ]

Harry and Meghan's trips are aimed at enhancing their brand while subtly critiquing the Royal Family. [ more ]

Influencer marketing's success depends on selecting the right influencers to enhance visibility and engagement. [ more ]

Social media influencers are transforming sports marketing in 2024 by bringing authenticity and engaging with a wide audience. [ more ]

Good Food partners with Finish for a product endorsement campaign focusing on Finish Ultimate Plus detergent for post-cooking clean-up [ more ]

Celebrities are increasingly promoting coffee brands to expand their relevance and make extra cash. [ more ]

Businesses are increasingly partnering with white-label marketing agencies for client acquisition. [ more ]